Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Flash mob for La Mutuelle Générale


Location: Notre Dame Cathedral, Paris, France
Organizer: La Mutuelle Générale
Date: 9th October 2010


Another commercially fueled flashmob, that still drives social conversation which in turn creates awareness?

An added brownie point in this mob, they have engage Mia Frye to supervise and towards the end you can see her joining into the action.


Location: London Heathrow, London, United Kingdom
Organizer: T-Mobile
Date: 27th October 2010


T-Mobile has had roving success with organising flash mobs, which includes a routine at the London's Liverpool Station has unleashed it again on unsuspecting passengers at the London Heathrow's Terminal 5. Imagine if you're looking weary and just out of bed after a long haul flight then greeted with a crowd of singing and dancing people. Do you think you will still be in the mood for such gesture?

This ad is scheduled to release officially on Friday 29th October at 10:15pm in a full length 3-minute version, will be aired simultaneously across more than 80 digital and terrestrial commercial TV channels. It is expected to be watched by nearly 10 million people across the UK and reach more than 2m households.

For now, let's make do with this preview until the release later today:

time to change


Location: Southern Cross Station, Melbourne, Australia
Organizer: Fletcher Jones

Time to spice up that boring morning train ride and feast the eyes (or maybe not). =)

Havaianas applaude


Location: Rio De Janeiro, Brazil

Note: Hello, how is everyone doing? I know I have been missing from the scene for a long time. Sorry for the delayed update. Hope this don't happen too often.

A marketing viral by the slipper company, Havaianas.

100 Single ladies... delicious...


Location: Piccadilly Circus, London, UK

Ooh la la... this is hot! 100 single and leggy ladies gather together bouncing off on Beyonce's Single Ladies by Trident.


Hoppers on the loose


Location: Barcelona, Spain

A marketing viral by SonyEricsson. Hundreds of hoppers hopping around the street of Barcelona.